AI Insights · Timothy · July 2025
Top Consumer Finance Apps in Bulgaria: Q2 2025 Performance
Explore the performance of the top consumer finance apps in Bulgaria during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
During the second quarter of 2025, the top consumer finance apps in Bulgaria showed varied performance on the unified platform. Data from Sensor Tower highlights key trends in weekly downloads, revenue, and active users.
YNAB experienced fluctuations in weekly revenue, starting at approximately $314 and peaking at $518 in early May. Downloads saw an increase towards the end of the quarter, reaching 74 by the end of June. Active users began at 189 in early April and gradually rose to 198 by the end of the quarter.
The Spendee Budget App & Planner showed significant growth in weekly revenue, starting at $53 and increasing to $255 by the end of June. Downloads peaked at 203 in the last week of June, while active users remained strong, increasing from 1.3K to 1.4K.
Monefy: Money Tracker saw a notable spike in revenue, reaching $415 in late June. Downloads remained stable, with a slight uptick to 182 by the end of the quarter. The app maintained a consistent base of active users around 1.1K.
For Wallet - Daily Budget & Profit, revenue varied throughout the quarter, with a peak at $171 in late April. Weekly downloads remained steady, averaging around 150 to 180. Active users showed resilience, maintaining numbers around 1.3K.
Splitwise experienced a steady increase in revenue, culminating at $101 by the end of June. Downloads and active users also showed positive trends, with downloads peaking at 238 and active users fluctuating, ending the quarter at 2.6K.
For more detailed insights, visit Sensor Tower's platform to explore these trends further.
